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Peter Sickles
Oct 16, 20243 min read
Take Advantage of Your Google Business Profile
Local SEO: How to Optimize Your Google My Business Profile for Maximum Visibility For businesses in Halifax, Nova Scotia, having a strong...
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Peter Sickles
Dec 22, 20232 min read
Think SEO Is All About Keywords? Think Again.
When it comes to ranking websites, Google and other search engines don't just look at keywords. It has become far more complicated than...
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Peter Sickles
Dec 13, 20232 min read
SEO and SEM: Complementary Strategies for Online Success
Understanding the Basics Search Engine Optimization (SEO)Â and Search Engine Marketing (SEM)Â are two cornerstone strategies in digital...
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Peter Sickles
Dec 11, 20232 min read
The Evolution of Google: Mastering Keyword-Driven Search
Google, since its inception in 1998, has transformed from a rudimentary search engine into a sophisticated, AI-driven tool. This...
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Peter Sickles
Nov 15, 20232 min read
Debunking Common SEO Myths and Misconceptions
In the ever-evolving world of Search Engine Optimization (SEO), myths and misconceptions can lead to ineffective strategies....
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Peter Sickles
Sep 27, 20232 min read
Elevate Your Business Online: A Guide to Google Business Profile Listing
Establishing a robust online presence is indispensable in today’s digital era. One fundamental step towards this goal is creating a...
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Peter Sickles
Sep 27, 20233 min read
Top 5 SEO Mistakes
Top 5 SEO Mistakes: If effective SEO is a concern of yours (and it should be!) there are many things to avoid when building a website,...
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